Opurate Terms of Service

1. About these Terms

Last updated: October 6, 2026

These Terms of Service (“Terms”) are an agreement between you and Opurate LLC, a Florida limited liability company (“Opurate,” “we,” “us”). They cover your use of opurate.com and any other pages we operate (the “Site”) and, if you sign up, the services we provide to you (the “Services”).

Clients accept these Terms by checking the box at checkout or by first using the Services, whichever comes first. If you sign up on behalf of a business, you confirm you’re authorized to bind it, and “you” means that business.

If you only visit the Site, Sections 2 and 11 through 14 apply to you. The rest of these Terms applies to clients.

2. Using our Site

You may use the Site for lawful purposes only. You may not:

  • Copy, scrape, or reuse the Site’s content, design, or code for commercial purposes
  • Interfere with the Site, try to access it without authorization, or upload malicious code
  • Use the Site to send spam or impersonate anyone

We own the Site and everything on it, including its text, design, graphics, logos, and code. Information you submit through the Site is handled under our Privacy Policy.

The Site may link to other websites. We don’t control them and aren’t responsible for them. Calculators, estimates, and examples on the Site are illustrations, not promises. We may change or take down the Site at any time.

3. Our Services

What’s included

Your plan includes:

  • A website built and hosted on our system
  • A domain registered and managed by us (see Section 6)
  • A business phone line for calls and texts, within your usage allowance (see Section 4)
  • Automatic text-backs for missed calls
  • Website chat that texts from your business line
  • Automated follow-up messages to leads
  • Review requests after jobs you mark complete
  • Outreach to past customers you provide, plus referral and return-customer campaigns
  • Google Business Profile setup and optimization
  • Foundational SEO
  • Change requests and support, as described below

We don’t run paid ads. We may change how features work or which tools power them as we improve the Services.

What we need from you

  • A completed onboarding form with accurate information about your business, services, service areas, and hours
  • Your EIN. We use it to register your business phone line with the phone carriers, which they require before your line can send texts. Without it, we can’t turn on texting.
  • The access we ask for, such as adding us as a manager on your Google Business Profile
  • Answer your phone, text your leads back, and mark jobs complete when they’re done
  • Review your website at launch and tell us about anything that’s wrong
  • Keep your app login secure. You’re responsible for activity under your account, including by anyone you give access to

Getting started

After checkout, we’ll send you an onboarding form. The onboarding form is the most important step: we can’t start building until we receive it complete. Our 7 to 10 day launch estimate starts when we receive your completed onboarding form, not when you check out.

This is an estimate, not a guarantee. Missing information, or delays in carrier or Google approvals, push it back.

Change requests

Change requests are unlimited, subject to fair use. A change request is an edit to your existing website or setup, such as swapping photos, editing text, or updating your hours, services, or service areas.

New pages, new sections, custom features, and redesigns are not change requests. We may do them, quote a price for them, or decline them, at our discretion. We may also limit or batch requests that are excessive or repetitive.

We complete change requests within 2 business days after receiving everything we need. Business days are Monday through Friday, Central Time, excluding US federal holidays. Send requests by text, email, or phone.

Support

We provide support by text, email, and phone on business days.

4. Billing and Payments

Price

The Services cost the monthly price shown at checkout, billed in advance each month through our payment processor to the payment method you provide. Your billing date is the day you sign up. You authorize us to charge your payment method each month until your Services end. We don’t charge a setup fee unless one is shown at checkout.

Usage allowance

Your plan includes 500 texts and call minutes combined on your business line each month. Each text sent or received counts as one. Each minute of calls counts as one, including calls forwarded to your phone, and each call is rounded up to the next full minute. A text is up to 160 characters. Longer texts, and texts with emoji or pictures, can count as more than one. Campaigns sent to your customer list count toward your allowance, and if you ask us to send one that will put you over, we’ll tell you the cost before we send it. If you go over, we’ll let you know and bill the extra usage on your next monthly payment, at the overage rate we give you in writing when you sign up. Unused allowance doesn’t roll over. Outreach we run for you during onboarding, such as your first past-customer review requests, doesn’t count toward your allowance.

We may change your allowance or how extra usage is priced. Changes in your favor, such as a larger allowance or lower pricing, can take effect right away. Other changes take effect on your first billing date at least 14 days after we notify you by email or text. If you don’t agree with a change, you can cancel before it takes effect.

Failed payments

If a payment fails, our payment processor will automatically retry the charge, and we’ll contact you. If a payment is still unpaid 5 days after its due date, we may suspend the Services. If it’s still unpaid 14 days after its due date, we may cancel your account. Once you pay, we’ll restore suspended Services. There’s no reactivation fee.

Chargebacks

You agree to contact us and give us a chance to fix any billing problem before disputing a charge with your bank or card issuer. Disputing a charge doesn’t cancel your Services. Only cancelling with us does. If you dispute a charge without contacting us first, you’ve breached these Terms, and we may suspend the Services immediately. Either way, you still owe for Services we provided, and we may share records of those Services, including your acceptance of these Terms, to contest the dispute.

Price changes

We may change our prices. We’ll give you at least 30 days’ notice by email or text before a new monthly price applies to you. Changes to your usage allowance and extra-usage pricing follow the “Usage allowance” section above.

Taxes

Prices don’t include taxes. If taxes apply, you’re responsible for them.

No refunds

Payments are non-refundable, including for partial months and unused time, except as stated in Section 5 or required by law.

5. Cancellation and Termination

You can cancel anytime

Cancel by contacting us by text, email, or phone using the official contact info on our Site (see Section 13). There’s no cancellation fee. Your Services continue through the end of the month you’ve already paid for, then stop, and you won’t be charged again.

We can end the Services

We may suspend or end the Services at any time, for any reason, effective immediately. If we end them for a reason other than your breach of these Terms, we’ll refund the unused part of the month you’ve paid for. Breach includes nonpayment, abusive conduct toward our team, spam or carrier complaints, illegal activity, and any other violation of these Terms.

What stops

When the Services end, your website goes offline, your business line stops working, automations and messages stop, and your access to the app ends. Section 6 covers what happens to your domain, phone number, and contacts.

6. When Your Services End

Your domain

We register the domain for your website in our name, and it belongs to us. While you’re a client, we use it for your website.

After your Services end, you may ask us to release the domain to you at any time before its registration expires. Release costs a one-time fee of $50, plus any fees the registrar charges. Registrar rules can delay some transfers.

If you don’t ask for a release, we’ll let the domain expire. We won’t sell it or point it to another business.

If you brought your own domain, it stays yours. When your Services end, you’re responsible for updating its settings.

Your website

Your website is part of the Services, not a product you buy. When your Services end, it goes offline. We don’t sell or hand over the website, its code, its design, or the copy we wrote for it (see Section 7).

Your phone number

The business number we provide is assigned to our account and belongs to us. When your Services end, the number stops working and may be released or reassigned. We may approve a request to port the number to another carrier, at our sole discretion and for a fee we set at the time. We’re not required to approve it.

Your contacts

For 30 days after your Services end, you may ask us for a CSV export of your contacts. The export covers contact details only, such as names, phone numbers, and email addresses. After those 30 days, we may delete your account and its data at any time without further notice.

Your Google Business Profile

Your Google Business Profile belongs to you. When your Services end, you’re responsible for updating it, including its website link and phone number, and for removing our manager access. We may remove our own access at any time. After your Services end, we don’t make changes to your profile.

Coming back

You can sign up again at any time. We’ll restore what we still have, but we don’t guarantee that anything from your previous account will be available.

7. Ownership and Licenses

What we own

We own the Site, our systems, templates, code, designs, automations, and workflows, and the website copy and other content we create for you, along with all improvements to them. While you’re a client, you may use them only as part of the Services. During or after the Services, you may not copy, reuse, or recreate any of it, including the copy on your website, for another website or service. This applies whether or not that content is protected by copyright.

What you own

You keep ownership of what you give us, including your logo, photos, business information, and other materials (“Your Content”). You confirm you have the rights to everything you provide and that our use of it won’t infringe anyone else’s rights. You give us a worldwide, royalty-free, perpetual, irrevocable license to use, copy, modify, and display Your Content to provide the Services and to promote Opurate.

Logos we create

If we create a logo for you, it’s yours once we deliver it, and we transfer to you any rights we have in it. You give us the same perpetual license to it that you give us for Your Content.

Your customers’ information

We handle information your customers provide through the Services, such as calls, texts, chats, and form submissions, on your behalf. We don’t claim ownership of it, and we don’t sell it. We use it to provide the Services, as described in our Privacy Policy, and may use it in aggregated form to measure and report results. Your access to it ends when your Services end, except for the contact export described in Section 6.

Your name, results, and testimonials

You give us a perpetual, royalty-free right to use your business name, logo, website, any testimonials you give us, and results from your account, such as reviews gained, leads, and revenue, in our marketing, case studies, and sales materials, with or without identifying you. If you ask us to stop, we’ll consider your request, but we’re not required to stop.

Feedback

If you give us ideas or feedback, we may use them without any obligation to you.

8. Messaging, Calls, and Compliance

You’re the sender

Messages and calls sent through the Services go out in your business’s name. This includes automatic text-backs, follow-ups, review requests, and campaigns. You’re responsible for them and for following the laws that apply to your communications, including the Telephone Consumer Protection Act, CAN-SPAM, state telemarketing and texting laws, and carrier rules.

Contact lists you give us

When you give us a customer list for outreach, review requests, or referral or return-customer campaigns, you confirm that each person on it agreed to hear from your business or that you otherwise have the legal right to contact them. You also confirm you’ve removed anyone who opted out. We rely on these confirmations and don’t verify consent for you.

Opt-outs

We set up the Services to honor opt-out replies like STOP. Don’t add back anyone who opted out, and tell us about opt-out requests you receive another way.

Carrier registration

US carriers require business texting to be registered. We file this registration for your business using the information you give us, including your EIN. Carriers and their registries decide whether and when to approve it. Texting may be delayed, limited, filtered, or blocked by carriers, and we’re not responsible for their decisions.

We may pause messages

We may pause, limit, or refuse to send any message or campaign that we believe breaks the law, carrier rules, or these Terms, or that draws complaints.

Prohibited uses

You may not use the Services to:

  • Message people who haven’t agreed to hear from you, including purchased or scraped lists
  • Send content involving illegal activity or content carriers restrict, such as sex, hate, alcohol, firearms, tobacco, cannabis, or illegal drugs
  • Harass, threaten, deceive, or impersonate anyone
  • Collect sensitive information by text, such as full card numbers or Social Security numbers
  • Violate anyone’s privacy or intellectual property rights
  • Break any law

9. Third-Party Platforms

Platforms we use

The Services run on third-party platforms, including hosting, phone and messaging, domain, and payment providers, Google, and phone carriers. We’re not responsible for their outages, errors, policy changes, or decisions, such as a carrier filtering messages or Google changing or suspending a listing. We may switch providers at any time. Some features may require you to accept a provider’s own terms. If a platform provider asks us to suspend or restrict your account, we may do so.

Google Business Profile

You’ll add us as a manager on your Google Business Profile so we can set it up and keep it optimized. We won’t ask to be its primary owner. You can remove our access at any time, but that may limit what we can do for you. Google controls its platform, including rankings, verification, suspensions, and which reviews appear, and we don’t guarantee any of them.

10. Website Content and Recordings

We write your website content based on the information you give us. Once you’ve reviewed your website, you’re responsible for the accuracy of the business claims on it, including licenses, insurance, pricing, warranties, years in business, and service areas. Tell us about anything that’s wrong and we’ll fix it.

Our calls and video meetings with you may be recorded and transcribed. You’ll be notified when a meeting is being recorded, and staying on the call means you consent.

11. Results, Warranties, and Liability

No guaranteed results

We don’t guarantee any particular results, including search rankings, Google Business Profile visibility, website traffic, calls, leads, reviews, jobs, or revenue. Results depend on your market, your competition, how you respond to leads, the quality of your work, and other things outside our control. Estimates on our Site or in sales conversations are illustrations, not promises.

Disclaimer

The Site and Services are provided “as is” and “as available.” To the fullest extent the law allows, we disclaim all warranties, express or implied, including warranties of merchantability, fitness for a particular purpose, and non-infringement. We don’t promise the Services will be uninterrupted or error-free, or that every call or message will be delivered.

Limitation of liability

To the fullest extent the law allows:

  • We’re not liable for lost profits, lost revenue, lost jobs or leads, lost data, or any indirect, incidental, special, consequential, or punitive damages, even if we were told they were possible.
  • Our total liability for all claims relating to the Site or Services is limited to the amount you paid us for the month in which the event giving rise to the claim occurred.

These limits don’t apply where the law doesn’t allow them, such as to fraud or intentional misconduct.

Indemnification

You’ll defend, indemnify, and hold harmless Opurate and its owners, employees, and contractors from all claims, losses, fines, and costs, including reasonable attorneys’ fees, arising from:

  • Your business and the work you do for your customers
  • Your Content
  • Messages and calls sent in your business’s name, including claims that a recipient didn’t consent
  • Your breach of these Terms
  • Your violation of any law

12. Disputes

Talk to us first

Before filing any claim, contact us through the official contact info on our Site with a description of the problem and what you want. We’ll try to resolve it. If we can’t resolve it within 30 days, either of us may take it further. We’ll do the same before bringing a claim against you.

Governing law and venue

Florida law governs these Terms, without regard to its conflict-of-laws rules. Any lawsuit must be brought in the state courts in Pinellas County, Florida, or the federal courts for the Middle District of Florida, and you consent to their jurisdiction. Either of us may bring a claim in small claims court if it qualifies.

Jury waiver

You and Opurate each waive the right to a jury trial in any lawsuit relating to the Site, the Services, or these Terms.

13. General

Changes to these Terms

We may update these Terms and will post the new version with a new “Last updated” date. If a change materially affects clients, we’ll notify you by email or text before it takes effect. Price changes follow Section 4. If you keep using the Services after a change takes effect, you accept it. If you don’t agree, cancel before it takes effect.

Entire agreement

These Terms, our Privacy Policy, and the details shown at checkout are the entire agreement between you and Opurate about the Site and Services. They replace anything said on our Site, in our marketing or videos, or in sales conversations. If anything there conflicts with these Terms, these Terms control.

Communications

You agree that we may contact you by phone, text, and email about your account, billing, and the Services. We send notices to the email address or phone number on your account, so keep them up to date.

Our official contact info

The email address and phone number listed on our Site are our official contact info, and they’re always current. Send all requests, including change requests, support questions, billing issues, cancellations, and legal notices, to that contact info.

Team members, phone numbers, and email addresses may change over time. If you contact us any other way, such as through a former team member’s number or email, or a number or address we no longer use, we may not receive your message. A message we don’t receive doesn’t count as a request, cancellation, or notice. If you don’t hear back, reach out through the contact info on our Site.

Our team

We may use employees, contractors, and service providers to provide the Services. We’re an independent contractor. Nothing in these Terms creates a partnership, joint venture, or employment relationship.

Events outside our control

We’re not responsible for delays or failures caused by events outside our reasonable control, such as platform or carrier outages, internet failures, natural disasters, or government action.

Other terms

  • You may not transfer these Terms without our written consent. We may transfer them, for example in a sale of our business.
  • If any part of these Terms is unenforceable, the rest stays in effect.
  • If we don’t enforce a part of these Terms, we haven’t waived our right to enforce it later.
  • Sections 4, 6, 7, 11, 12, and 13, and any amounts you owe, survive after your Services end.

14. Text Messages From Opurate

Program. Opurate texts people who give us their mobile number and opt in, usually by checking the text message consent box on a form on our Site. Messages may include appointment confirmations and reminders, rescheduling updates, and customer support.

Frequency and cost. Message frequency varies based on your interactions with us. Message and data rates may apply. For questions about your text or data plan, contact your wireless provider.

Opting out. Reply STOP at any time. We’ll send one message confirming you’ve opted out, and you won’t receive more texts from us after that. To rejoin, opt in again the same way you did the first time.

Help. Reply HELP for help, or reach us through the official contact info on our Site.

Other terms. You must be 18 or older to opt in. Agreeing to receive texts isn’t a condition of purchase. Carriers aren’t liable for delayed or undelivered messages. Our Privacy Policy explains how we handle your information, and we don’t share your mobile number or text messaging consent with third parties for marketing.

15. Contact Us

Our current contact info is always listed on opurate.com.

Opurate LLC
7901 4th St N, STE 300
St. Petersburg, FL 33702
contact@opurate.com
469-399-2918